Why is this business worth doing? What documents and permits are needed? What equipment is needed? Read about this and much more in our material.

Bakeries and confectioneries are a relatively new format of catering establishments and one of the most promising segments in the Russian market (unlike in Europe, where they are extremely common and in demand). The basis of the bakery business is the sale of bakery products, and the bakery concept of the enterprise is expressed in the presence of its own bakery.

Why is the format of these establishments so interesting to investors?

• First of all, this is due to the relative novelty of the business and the lack of great competition. Competitors of bakeries and confectioneries are coffee houses, confectionery shops, bakery and confectionery departments of large retail chains. The profitability of bakeries is comparable to the profitability of coffee houses, and sometimes even exceeds it.
• Such a business has absolutely predictable decline/growth criteria, which depend on the income of the population, so it is convenient to work in it. Here one should proceed from the assumptions that the possibilities for the development of an enterprise depend in direct proportion to the purchasing power of consumers.
• A single business is well transformed into a network option, while semi-finished products are produced centrally in our own workshop, and sales are carried out through a network of bakery shops.
• The percentage of mark-ups for bakery products is quite high, even in the case of selling third-party products.
• And finally, this business is relatively simple, especially in the case of an incomplete production cycle.

Business characteristics

The average price of bread products in bakeries and confectioneries is significantly higher than the cost of the usual mass-produced bread. Therefore, its consumers will be people belonging to the middle and high class of the population, with sufficient income to make regular purchases.

The opening hours of a bakery and pastry shop, as a rule, are similar to the opening hours of shops. The main traffic peaks are during the daytime, when people buy food for lunch, and in the evening, when products are purchased on the way home. With a well-located bakery, good morning sales can be expected.

The business concept is represented mainly by two types of establishments:

• a bakery + a store selling bakery products (in this article we are considering this particular option);
• bakery + shop + cafeteria.

The assortment list of the bakery and confectionery is:

• bread, including the popular sliced ​​bread and its derivatives; a variety of high quality breads: German, Italian, French, etc.; bread with various additives - onions, cheese, olives, garlic, nuts, raisins, dried apricots, bran, cereals, sesame, etc. (at least 10 varieties in total, price range - 40-150 rubles for one item).
• pastries and confectionery - buns, pies, cakes, sweets.
• sandwiches, croissants.
• related products - ready-made marmalades, marmalades and packaged drinks.

Moneymaker Factory Note: you can read about the features of the implementation of cream confectionery products.

The number of visitors to the bakery depends on its location. With good attendance, from 800 to 1000 customers can be served per day, normal attendance - from 200 people, while the cost of an average check is from 200 to 400 rubles.

Registration

A business is registered as an individual entrepreneur or LLC (our material will help you make the right choice, what is better to open - an individual entrepreneur or LLC?, and you will learn about all the organizational steps that a novice businessman has to take from the article how to organize your business).

Suitable OKVED codes:

• 15.81 - “Production of bread and flour confectionery products of non-durable storage” (suitable for baking bread, buns, pies, cakes, pastries);
• 15.82 - “Manufacture of dry bakery products and flour confectionery products with a long shelf life” (for the manufacture of crackers, biscuits, etc.);
• 52.24 - “Retail trade in bread, bakery and confectionery products”;
• 52.11 - “Retail sale in non-specialized stores primarily of food products, including drinks, and tobacco products.”

Note. from Moneymaker Factory: we recommend that you study the material on how to independently maintain accounting and tax records using the My Business Internet service.

The activities of bakeries and confectioneries are regulated by the following regulatory documents:

• NTP-APK 1.20.02.001-04 "Norms of technological design of enterprises of small capacity for the production of confectionery";
• VNTP 02-92 "Norms for technological design of enterprises in the baking industry";
• as well as numerous GOSTs, incl. GOST 26987 - 86, GOST 27842 - 88, GOST 24557 - 89, etc.

Permissions

It is impossible to open a bakery and confectionery without obtaining a number of permits. You will need:

• Coordinate the location of the bakery in the selected premises with the local administration and authorities such as Rospotrebnadzor, architectural and fire services.
• Coordinate the recipe of sold products with Rospotrebnadzor if new or non-standard food raw materials are used in the production.
• Obtain medical records for employees.

As for the mandatory certification of bakery products, it has been cancelled. To confirm their quality, the manufacturer simply needs to fill out a declaration, by which he confirms that his products comply with all accepted standards. However, to increase the competitive attractiveness of the goods being sold, it is recommended to obtain a certificate on a voluntary basis.

The list of all necessary permits may vary depending on the territorial location of your enterprise and regional specifics of the legislation. It should be clarified directly with your city administration.

room

Optimal for placing bakery and pastry places - with good traffic throughout the day, located in the city center (“office” zones, places of entertainment and recreation) or close to transport interchanges (metro stations, bus stops). In residential areas, where the population with a low level of income lives, it will be almost impossible to find buyers who want to buy bread several times more expensive than in a neighboring store.

For the same reason, it makes sense to open such a bakery in relatively large settlements (from 250 thousand inhabitants) with a fairly homogeneous business environment. If you still consider the outskirts of urban areas, you should pay attention to new residential areas: solvent buyers who purchase apartments may well be your customers.

If we talk about the size of the premises, this, first of all, depends on whether the production workshop will be located in the main premises, as well as on the selected production cycle (full or incomplete). For a bakery and confectionery without a workshop (or an incomplete production cycle), an area of ​​​​70 to 100 square meters is sufficient. m, with a full cycle will require from 100 to 150 square meters. m.

The premises of the bakery and pastry shop are not allowed to be separate: it may well be located on the ground floor of a residential building, but, according to the rules of the SES, it cannot be a basement. It is desirable that the building be with large glass showcases, they can later be decorated with attractive lighting.

The format of modern bakeries and pastry shops is borrowed from the French boulangerie, so when choosing a design solution for your premises, you can follow the rules typical for the design of French counterparts. These are: the use of warm “appetizing” shades (milk, cream, chocolate, terracotta, beige, etc.), the use of natural materials (wood, reed, flowers, textiles), an information stand for writing with chalk is also popular. In general, a bakery should create an atmosphere of freshness, comfort and warmth.

SES requirements, the structure of the premises of the bakery and confectionery

For the effective operation of the enterprise, it is necessary not only to choose the right premises, but also to organize it correctly. In the bakery and confectionery, in addition to the trading floor, the following should be provided:

• manufacturing facility;
• packing room;
• storage of raw materials (per day);
• storage room for finished products;
• ancillary facilities;
• waste storage room.

At the same time, all the rules for such SES enterprises must be observed: the room must have hot and cold water, ventilation, a toilet room, the ceilings of the production workshop must be whitewashed, and the walls must be tiled.

Production cycles

Production in a bakery can be carried out both on the basis of a full cycle and incomplete. The quantity and range of necessary equipment directly depends on this.

Partial cycle: ready-made dough is purchased from suppliers as semi-finished products (supplied frozen). Further, in the bakery shop, the technological process of bread production is carried out: molding and baking. This process is not laborious and looks like this: a semi-finished product is placed in a proofer for about 40 minutes, where it thaws to room temperature, and then baked in an oven for 20 minutes. For this cycle, a proofer, a refrigerated display case, a chest freezer and a convection oven will suffice.

With a full production cycle, all stages of bread preparation are carried out: dough production, molding of bakery products and their baking. In this case, an instrumental production system is used using various installations and machines.

What option to choose?

Thus, in order to minimize initial investments, it is reasonable to use an incomplete production cycle, and when expanding a business, a full one.

Equipment

For a full cycle of manufacturing bakery products, you will need the following basic equipment:

Image	Name	PurposePrice, rub.

So, what does it take to open a small bread kiosk?

First, you need to register as an entrepreneur and obtain a document from Rospotrebnadzor certifying that the kiosk meets sanitary requirements. You should also conclude an agreement for renting a kiosk or for renting land for it. After that, you should purchase a cash register, which will later need to be registered.

After receiving all the documentation, you should start purchasing equipment. The most important thing is to purchase ventilated display cases, because. bakery products are a perishable product. If you plan to engage not only in sales, but also in baking, then at least you will also need scales and a small oven.

To keep the product fresh for a longer time, it should be sold in sealed packaging.

The next step will be to hire qualified personnel who meet all the requirements. The main one is that your future employee has a health book, because. he will have to work with food products.

As for the range of products, it is possible to sell not only bread and loaves, but also various pies, buns with filling, muffins, pita bread, bagels, pretzels and so on.

You should also conclude an agreement with suppliers that the products will be delivered to your kiosk daily, since bread and bakery products lose their presentation the very next day, which means that supplies must be regular.

In the first months of work, you should pay attention to which products are in the greatest demand, and thus abandon those types of products that bring the least profit

But, in order for the success of your business to be justified, you should draw up a competent business plan for a bread stall.

Below are a few examples of ready-made plans that you can download and study to eventually create your own.

An example of organizing a stationary (non-moving) stall - in this example, you can get information on how to analyze the current market, what documents need to be issued for this business, what equipment should be purchased for the efficient operation of a bread kiosk. Also in the example there is a financial plan, which justifies the main items of expenditure and sources of income.

Example of opening a kiosk for start-up entrepreneurs - A distinctive feature of this example is that all its sections are described and explained in detail. Business is organized as a partnership of several people. Like many other examples, this contains the rationale for production and trade, the financial part with simple calculations, the descriptive and marketing parts.

Tagged

Organizational matters

First you need to register with the tax authorities, and you can choose any organizational form and open either an individual entrepreneur or an LLC. Next, you need to find a kiosk that can be rented or purchased ready-made. In any case, you need to conclude a lease agreement or a contract of sale. In some cases, it is possible to create a pavilion to order from special firms that will create it according to certain sizes and parameters.

After that, you need to decide on its location, which should be distinguished by high traffic and proximity to residential buildings. Next, you should receive a special document from Rospotrebnadzor stating that the kiosk meets all sanitary requirements. Without this document, it is prohibited to trade in bakery products.

Equipment

For a bread kiosk, it is necessary to purchase racks on which bakery products and showcases will be located, which should be well ventilated, since the products have a short shelf life. You also need special cabinets, on one of which there will be a cash desk, and on the other scales. Scales are necessary if, along with bread, various cookies will be sold, which will need to be weighed in front of the buyer. For this, you will also need special scoops and plastic bags.

Staff

Only qualified workers who can fulfill all the important requirements should be hired. They must have a health book, as they will sell food products. It is best to hire people who have experience in this field and can quickly navigate and promote all products, correctly place products on the shelves and offer new products to customers. If it is assumed that the stall will work every day, then two sellers will have to be hired at once, who will work in shifts.

Range

This bread kiosk business plan assumes that the entrepreneur will receive good profits in the future from a business that is promising. In this case, it is necessary to sell not only bread and loaves, but also various cookies, buns, pies, pita bread and pretzels, baguettes and bread rolls.

Therefore, you should think over the assortment in advance and invest a sufficiently large amount of money in it. However, it is important not to make a mistake with the choice of a particular product, so that there is no unclaimed product that quickly deteriorates, resulting in significant losses.

Budget and Profitability of a Bread Kiosk Business Plan

Initial costs:

• Land rent - 2000 rubles. per month;
• Kiosk rental - 7000 rubles. per month or buying a finished one - 150,000 rubles;
• Equipment - 20,000 rubles;
• The first purchase of goods - 130,000 rubles;
• Salary for sellers - 30 00 rubles;
• Outdoor advertising - 10,000 rubles;
• Registration of IP - 5,000 rubles;
• Obtaining documents from Rospotrebnadzor - 20,000 rubles.

The average markup for all goods is about 30%, the average revenue per day will be approximately 15,000 rubles, the cost of which will be 11,500 rubles. This bread stall business plan shows that the stall will pay off in the first six months, after which it will bring significant profit to the entrepreneur.

How to open a candy store

It has already been proven that a business based on the sale of food products brings a really stable and high income. Confectionery is, of course, no exception. Nevertheless, before you open a confectionery store, you need to familiarize yourself with a number of specific features, knowledge of which will allow you to achieve high performance in this type of business in the face of fairly fierce competition.

As for the documentation, you will not need special permits and licenses for the sale of confectionery. However, you will need to fulfill all the requirements of the sanitary and epidemiological station, fire inspection, and, accordingly, register with the tax authorities.

Peculiarities

First of all, you need to get as much information as possible about the state of affairs of your competitors in this type of business. You can find out by the speed of disappearance of goods from the shelves. The number of visitors in such stores is always different: in some more, in others less. This is due primarily to the cleanliness of both sellers and the premises itself. If the indoor conditions do not meet the requirements of the sanitary and epidemiological station, then the likelihood of the appearance of various insects (flies, wasps, cockroaches) is very high, which as a result will become your only customers.

A common mistake novice entrepreneurs make is to choose too small an area for a pastry shop, because. with an influx of visitors, it becomes impossible to create conditions for a comfortable waiting for the service of visitors. So, it is best to stay in a fairly spacious room of 50-70 square meters.

As for the location, in this case it is better to choose a room located in a residential area, which will save you from territorial competitors. However, before you finally settle on any option, conduct a thorough market research. So, in the face of too fierce competition in your chosen area, try to distinguish your store with something, such as high-quality advertising, a variety of assortment, or lower prices.

Interior decoration should not be very expensive, a fairly simple interior will suffice, where the main emphasis should be on cleanliness and order.

You won't have any problems with recruitment. As a rule, sellers do not require special skills and knowledge. The remuneration of labor is built according to the standard scheme: salary and percentage of sales.

Shop equipment

The number and name of equipment largely depends on the variety of assortment of your confectionery store. The presence of refrigerators and special shelves for placing sweets, cookies, cakes, various types of pastries is considered a universal equipment. If sweet drinks are included in the assortment, then a special refrigerator will be required for their storage, respectively, if ice cream is also present, then a refrigerator will be required to store it.

For your information, the sale of ice cream and cold drinks adds a substantial amount to your main profit, which tends to increase during the hot season.

The cost of acquiring racks and refrigerators for storing cakes and pastries is approximately 200-250 thousand rubles.

It would not be superfluous to organize a “mini-cafe” on the territory of the store, for this you will need to additionally purchase related furniture - tables, chairs, dishes, etc.

Goods accounting

When opening a confectionery store, it is important to understand the peculiarities of accounting for confectionery, which is sold both by piece and by weight. It is best to acquire modern methods of accounting for goods instead of manual logging, which will allow you to avoid many mistakes and write off goods that are out of circulation in a timely manner.

Pastry shop assortment

An important point is the quality of the confectionery product, which depends on the manufacturers and suppliers you choose for your confectionery store. It is your responsibility to ensure that your store's stock is always fresh and varied, as the reputation of your business depends on it.

Based on the experience of many entrepreneurs in this business area, on average, the product range of a pastry shop should include at least 10-15 types of cakes, about the same number of types of cakes, up to 50 types of chocolates, about 25-30 types of caramel, about 30 types of cookies , 2-3 types of marmalade. The cost of the minimum purchase of goods is at least 300-400 thousand rubles.

For your information, it will take several months for the final formation of the assortment of your confectionery store, which is due to the study of the demand for confectionery in the area where you opened your outlet.

Another option for diversifying the assortment is the opening of our own production of confectionery. However, such business management will require you to spend on the purchase of various specialized cooking equipment, ovens, and the wages of a qualified confectioner. The costs at this stage are very high and will amount to about 400 thousand dollars.

Advertising and profit

At the initial stage, you will have to spend money on advertising.

Business idea for opening a bakery store

However, over time, promotion costs will no longer be required; when you get the proper reputation, word of mouth will do everything for you.

As for the markup on the cost of confectionery products, then, as a rule, it depends on the brand and ranges from 30% to 80%. In this case, the profitability is, as a rule, 30-50%. Payback periods also depend on the success of doing business and reach an average of 2-3 months from the date of opening a confectionery store.

Prepared by the editors: "Business GiD"
www.bisgid.ru

Littleone 2009-2012 > Family matters > Spending money > What is the markup on confectionery in large chains?

View Full Version: What is the markup on confectionery in large chains?

Maybe someone knows?

If there is a wrong section, please move it.

Mr. Mistoffelees

26.03.2010, 23:05

Absolutely different, what specifically interests you?
For sweets by weight in Okey, for example, from 15 to 75%

Mdaaaa! Big difference.:(

Absolutely different, what specifically interests you?
For sweets by weight in Okey, for example, from 15 to 75%

Mr. Mistoffelees

27.03.2010, 12:50

Waffles, waffle cakes, sweets, cookies. I have an analytical study.
Approximate numbers are possible. Store names are not required. Interested in a breakdown by category: hypermarket, counter type store, kiosk.

For most packaged products, the margin is about 25% compared to the same wholesale prices for counter-type stores, but I suspect that selling prices for hypermarkets are even lower plus bonuses from suppliers (in the end, 30-35% may well be).
I have already written about candies by weight, the policy of the above-mentioned hypermarket, which sets a 75% markup on candies, is quite surprising for me. The same sweets can be bought in most counter-type stores with a markup of 30-35%. But on average, candies by weight fit into 25-30%, promotions are often held and candies are sold at a price slightly higher than the cost price. Wafer cakes - 30-35%, but even with such an extra charge, it turns out cheaper than in counter-type stores.

In counter-type stores, the minimum mark-up for weight sweets is 15-20% for Krupskaya KF sweets, for everything else from 25% to 50%, depending on the pricing policy, and sometimes 70%. For caramel, the markup is 40-60%. Packing in such stores is usually not presented.

Opening a bread kiosk from scratch: 7 main rules

Weight cookies from 25% markup, usually 35-40%. Wafer cakes - 25-30%. Within the same store, the margin for different goods is approximately the same. Those. if prices are low, then low for everything; if high, then high for everything.

If you look at related products, then for tea it is still possible for small businesses to compete with a hypermarket, for coffee it is useless, selling prices for stores are approximately equal to retail prices in a hypermarket.

Mr. Mistoffelees

27.03.2010, 13:02

It is interesting that recently there was a transfer on this topic. One of the authorities addressed the leadership of the hypers. All refused to communicate. And one spoke and reported that everything is calm in Baghdad, the markup on essential goods (bread, milk, etc.) is 3-5%, on the rest it is more, but within 10%, high markups are only for expensive alcohol, caviar etc.

I didn't know much at the time, so I don't remember the details. It was understandable that he was lying, but so ... ..

It can still be for bread, and even then only for social varieties, but not for confectionery for sure.

Mr. Mistoffelees

27.03.2010, 13:07

In general, it is worth proceeding from the fact that the wholesale prices for the first and second are completely different, therefore, at hypermarkets with a higher margin, the price may be lower than in a counter-type store.

Mr. Mistoffelees

28.03.2010, 00:02

different because different volumes?

Different volumes and conditions. Networkers in general and hypermarkets in particular enter into very strict contracts that put suppliers in enslaving conditions. On the one hand, networkers are an excellent distribution channel, on the other hand, the conditions are very tough. Bonuses, discounts every month, full refunds for any reason, fees for entering the network and the appearance of goods on the shelf, etc., but chains have hundreds of times more lots.
Yeah...it's complicated...

When I worked in a store, though a few years ago, and the store was expensive around the clock, I had a 60% markup on confectionery.
expensive 24/7 is a supermarket?

Do you have a desire to open a mini-bakery, but do not know where to start? Then this article is for you!

Today on the Internet you can find many recommendations for step-by-step organization of the baking business. However, the vast majority of them (in our opinion) absolutely do not correspond to the realities of modern life. Therefore, in this article, the reader will not see the usual, standard instructions and parting words.

We will show an effective, proven way to open a mini-bakery at home, which will bring real profit in a few months.

First steps

Almost all "professionals" are advised to start their business by registering and finding premises for a bakery. Forget about it. At best, your bakery will pay off for at least six months, at worst, you will go bankrupt.

Strange as it may sound, but you should start a baking business by looking for points of sale for finished products. If you manage to find and stake out a place with good traffic, you have already done half the work. Such outlets can be the following objects:

• Passing place in the market. It is desirable that it be located near the exit.
• Place (2x2 m) in a grocery store. It is better that the grocery store is not large (pay less rent), but located in a passing place.
• Point(s) in municipal offices and factories.

After you have agreed on a lease with the management of an enterprise or institution, you can start organizing bakery production.

Where to begin?

“Make your own business plan” is what today is on the first lines of step-by-step instructions in recommendation articles on Internet sites. We advise another way: learn how to bake the entire range of intended products at home.

And do not rush to buy equipment.

Bread and bakery business

For these purposes, a conventional oven is sufficient. By learning how to quickly and correctly perform all the cooking procedures using household appliances, you will be able to control the entire production process when you purchase professional equipment.

The range of bakery products that you need to be able to make should include at least three types of products:

• Common products: rolls, loaves, bread.
• Sweets: cakes, pies with a sweet filling.
• Original products: pizza, pie and other products with meat (fish, mushroom) stuffing.

Later, in the process of selling the goods, decide how much to produce each of the products.

Manufacturing process

The organization of the production process of a mini-bakery consists of three phases: preparation of the premises, purchase and adjustment of equipment, search (or training) of personnel.

Room preparation

First of all, to open a bakery, you need a suitable room. The best option is a private house or the first floor of a multi-storey building. To organize a mini-bakery at home, you need about 40 m2 of free space. If the kitchen area is not enough, then you will have to additionally equip the next room.

There are a number of requirements that must be observed when arranging a production facility:

• Waterproof floor. The walls are tiled or painted.
• Hot and cold water supply.
• Availability of ventilation and / or air conditioning systems.
• Utility room for storage of raw materials.
• Equipped fire extinguishing system (fire extinguisher).

At the same time, all hygiene and sanitation requirements must be observed. It is better to do this right away, because in the future (after registration) you will be visited by various inspection authorities.

Equipping equipment

At the initial stage, you will not need the entire set of baking equipment. The most expensive appliance needed for the production of bakery products will be an oven. The best option is a two-section unit. Depending on the brand, model, its cost varies from 25 to 40 thousand rubles. A two-chamber oven is needed, since several types of products will need to be baked at the same time.

Other necessary equipment is: tables for cutting and forming dough, cabinets for storing ingredients (dough, fillers) and finished products. If you have several small rooms, then the oven and baking storage cabinet are installed in the kitchen, and the rest of the inventory in another room. With the correct distribution of funds, the total cost of baking equipment, furniture and tools will cost 50-60 thousand rubles.

Staff

It is impossible to organize and develop a bakery business alone, even at the initial stage. At the very least, you will need three assistants: a baker, a ready-to-cook food processor, and a salesperson. It is better to hire staff with experience in this field of activity. However, if there are none or the employee asks for an exorbitant salary, you can train your friends in the baking business at the initial stage.

Price policy

For successful trading, it is necessary to correctly set the prices for the goods sold. Thus, the cost of bakery products for general use (rolls, loaves) should not exceed that established in shops and supermarkets. To compensate for the low profit from sales, setting a higher price for other products (cakes, pizza, pies) will help.

Further development

Having established production and received the first profit, you can start registering your business. In Russia, you will receive a certificate in three days. However, in the future, you will have to go through other mandatory instances.

It is not recommended to expand production earlier than six months later. During this time, the entrepreneur must accumulate (with proper business management) 300-400 thousand rubles. This money will be required for the purchase of additional professional equipment (150-200 thousand rubles), rent and equipment of production facilities, and the arena of new retail outlets.

The main conditions for the further development of the mini-bakery remain the same: the search for points of sale - the expansion of production (equipment, personnel), the increase in the range - the documentation of all innovations.

Good luck to all novice entrepreneurs in organizing this difficult but interesting business!

Section: Production

An excellent option for creating your own business would be the sale of bread and bakery products. As you know, bread is one of the essential products, and its production will always be in demand. And this fact provides a permanent job for a budding entrepreneur.

In the future, in the future, it will be possible to cooperate with many suppliers, create But first you need to decide on an action plan, with the implementation of a business plan for organizing the opening of a bread kiosk. So, how to open a bread kiosk on your own?

Stages of opening a bread kiosk

1. Obtaining a trade permit.
2. Choosing a place to trade.
3. Choosing a direction for the trade in bakery products.
4. Acquisition of the necessary equipment.
5. Cooperation with suppliers.
6. Search for sellers.
7. Calculation of investments and expected profit.

Necessary steps to obtain a business permit

Before the kiosk starts working, it will be necessary to resolve some issues with local governments, namely:

1. Find out where you are entitled to the location of the outlet under the current legal rules.

2. Coordinate the selected location for the kiosk with the local department of urban planning and architecture.

3. Get permission from the fire department and the trade department.

Also, in order to conduct business activities, it will be necessary to register with the Federal Tax Service and obtain a sanitary and epidemiological conclusion from the Rospotrebnadzor authorities.

It may be necessary to conclude contracts for the disposal of mercury lamps and for waste disposal.

IP registration(order established by law).

Issuance of a sanitary-epidemiological conclusion(order and necessary documents).

Choosing a place to trade

Bread is bought both in the daytime and in the evening, especially when returning home after a day at work. Therefore, the best option for the location of the kiosk would be a sleeping area with constant traffic of people.

Also a good choice for installing a kiosk would be an area nearby with public transport stops and markets. The more people will pass near the bread kiosk, the higher the likelihood of an increase in revenue from products sold.

As for the purchase of a kiosk, at first it will be possible to buy a used stall, for example, if you find the owner who closes his own outlet. In this case, you may have to pay all costs for dismantling and transportation.

If the financial situation allows, then it will be possible to purchase a new kiosk.

Approximate area of ​​the trade kiosk is 12 m 2 .

Direction of activity of the bread kiosk

When organizing the activities of a bread kiosk, as a business, it will be necessary to determine the direction of trade. It might just be breadstall, in which bakery trade will be carried out and either a kiosk not only with sale, but also with production, like a mini-bakery.

The first option will be less expensive, but there may be problems with the sale of the entire volume of products, because no one will buy stale bread.

The second option allows you to control the production process, and it is much more profitable than the first, since freshly baked bread is expensive. But this direction requires more significant financial costs.

Necessary equipment for a bread kiosk

Naturally, for the operation of a bread kiosk, equipment will be needed. It can be the most common - it's a few shelves and wooden trays.

A fire alarm will need to be installed.

An important condition for the operation of a bread kiosk will be the purchase of a cash register with its subsequent registration with the tax authorities (if you are), and the conclusion of an agreement for its service.

Work with providers

After completing all the necessary documents and purchasing equipment, you can start. It is worth considering that suppliers do not directly cooperate with retail outlets, but carry out wholesale sales to firms, and they themselves deliver the goods.

It is very convenient to work with wholesale companies, as they independently organize the delivery of bread from bakeries and factories, which greatly facilitates the work of the outlet.

Assortment of bread stall

The markup on bread products is strictly controlled by the authorities (it cannot be higher than 15%) because bread is one of the essential products.

Therefore, it will be necessary to expand the range of products sold and “dilute” the trade in various confectionery products (cakes, pastries, gingerbread, cookies, and even handmade sweets), drinks, pies, etc. For this type of goods, the margin can be set from 50%.

Such an approach to expanding the range of goods will only increase the influx of customers and, accordingly, will have a positive effect on the profit of the kiosk. Of course, the main requirement for baking remains high quality.

In the future, it will be possible to open a small own bakery,combinedwith a bakery, as well as to sell baked products at various outlets.

Finding sellers for a kiosk

The ideal recruiting option for a bread kiosk is hiring salespeople based on recommendations from multiple employers. The main criterion for choosing a seller is accuracy, courtesy and decency.

Such a seller is the key to the successful operation of a bread kiosk. good seller 30 thousand rubles monthly.

Bread Kiosk Business Plan

Start a business without financial investments almost impossible.

According to 2015 data, the following investments were needed to open a bread kiosk:

• purchase of a trading kiosk - from 150 thousand rubles. or rent - starting from 70 thousand rubles. per month;
• preparation of the kiosk for work (internal repair work, installation of an advertising shield, etc.) will cost 60 thousand rubles;
• purchase of equipment - an average of 30 thousand rubles;
• - 15 thousand rubles;
• purchase of a thousand units of products - about 50 thousand rubles;
• for each seller - 20 - 30 thousand rubles. every month;
• purchase of additional products - an average of 30 thousand rubles;
• expenses for related needs - from 20 thousand rubles.

In total, the total amount of all expenses will be approximately 340 thousand rubles.

Saving Options

Costs can be saved. For example, buy a used kiosk or pavilion.

Also, the amount of financial investments depends on the region and on the price of renting a kiosk, if you have not bought your own.

Entrepreneurs advise you to rent a kiosk at the beginning of your career, and only then, after the business goes up, to buy a new one. It will also help you save on financial investments. purchase of goods taken for sale from a local bakery.

Income

The daily profit from the work of the bread kiosk is 3-5 thousand rubles, it is easy to calculate the monthly income, which will be per month 90 – 150 thousand rubles Therefore, the total costs will pay off within 3–4 months.

The nuances of running a bakery business

Today, and this is not news for a long time, the bakery market is oversaturated, on almost every corner you will find a shop selling bread and pastries. The competition is really quite big, and one of the competitors is one that has its own small bakery.

But it's still half the trouble. But the fact that many bakery firms began to organize their retail chains for the sale of bakery products and pastries cannot be avoided and you will have to look for solutions to fight the main competitors.

The only solution to win the trust of customers and grow the reputation of the bakery as a business is high service and excellent quality of the products offered.

In a good way, before implementing everything, you need to analyze and study the bakery market, study competitors in this industry, analyze their range and price level.

After analyzing the demand of buyers for the products offered, it will be necessary to choose the right assortment of goods and adequately set prices for it.

How to open a bakery shop and what are the features of running a bread and bakery business? The answer is in the following video:

If you are thinking about how to open a bread kiosk, then you understand that its location in a residential area of ​​\u200b\u200bthe city or anywhere with high traffic can be an excellent type of business even for a novice entrepreneur. By relying on a high turnover, over time, you can achieve much more favorable conditions for cooperation with suppliers, mini-bakeries and bakeries.

What do you need to work?

So, if you are seriously thinking about how to open a bread stall, then you should know that this will require the following:

Permission for this occupation from several departments of the local administration;

Commercial equipment, namely wooden trays, racks and a cash register;

Stationary kiosk, it can be new or used;

Arrangements with suppliers of bakery products;

One or two product sellers.

Preparation process

Before you open a bread kiosk or tent, you need to find out from the local administration where you have the right to locate an outlet in accordance with existing rules. In some cities, the place for the location of such outlets is very limited, so you have to proceed not from your own wishes, but from the requirements of the authorities. When you choose a specific location, you will need to coordinate it with the department of architecture and urban planning, and then get permission from the department of trade.

Speaking about how to open a bread kiosk, a very important point should be touched upon - the place of trade itself. It is worth evaluating the offers of companies engaged in the manufacture of such structures in the city or in its environs. This way you will have at least some idea of ​​how much you will spend on the kiosk itself.

If it is possible to order a new one, then it is worth doing, otherwise you can agree on the purchase of an already used stall with the owner, who is liquidating his own outlet. All costs associated with dismantling and transportation will most likely fall on you.

Equipment

If you decide to open a bread shop, you should understand that you will need to equip it with everything you need. The equipment in this case can be the simplest - a few racks and wooden trays. In addition, you will need to install a fire alarm.

You need to purchase a cash register and register it with the tax office, provided that you already have the status of an individual entrepreneur, and also conclude an agreement for its maintenance. Your ready-to-work outlet must be accepted by the permitting authorities. Here we are talking about Rospotrebnadzor and the fire inspection.

Further actions

When you already have all the necessary documents, you can collect a database of all possible suppliers of bakery and confectionery products with whom you can potentially cooperate in your region. When compiling a business plan for a bakery store, it should be borne in mind that many manufacturers do not work directly with retail outlets, but carry out wholesale sales to companies that then deliver the goods themselves.

It will be more convenient for you to work with wholesalers. Despite the fact that they make an additional markup on the goods, you do not need to organize the delivery of bread from the bakery or from the factory, which makes life much easier.

You will need a seller in a bread kiosk (or several). It must be reliable in every way. It's best if he has references from several of his past employers. A polite and honest seller is a guarantee that your outlet will prosper in the future. It is better to change several implementers in order to find a worthy one than to constantly suffer losses from the fact that the first one who comes across will unfairly perform their duties.

Doing Business

You need to think carefully about how your store will operate. It can be just a point of sale where bread and related products will be sold, or a place where not only sales, but also production is carried out, that is, combined with a small bakery. In the first option, the main problem is to sell a sufficient volume of products and control demand, since bread is a perishable commodity. However, the organization of such a business requires lower costs.

In the second case, production can be controlled, and fresh bread, which is produced directly in front of customers, costs significantly more. But in this case, we are talking about more significant costs.

In this case, we are talking about the first option. Its cost may vary depending on the locality in which the enterprise is organized, as well as on other factors, for example, the premises to be used.

Expenses

If we talk about how to open a bread shop, then it is worth saying that this business is associated with a number of expenses. The main ones are:

Renting retail space will cost at least 50 thousand rubles a month;

The cost of equipment will be about 25 thousand;

For a thousand units of purchased goods, you will need to pay about 30 thousand rubles;

The average staff salary per person is 8 thousand rubles;

Coordination of various documents will cost 20 thousand;

Registration of an individual enterprise will amount to 20 thousand or more.

Your income will depend on the location of the open store. It is best placed near residential areas of the city or transport stops in the busiest area. Since the state controls the margins on this type of product very strictly, the main profit will depend solely on sales volume.

Bakery modern format

If we talk about how to open a bread tent, then it’s worth saying that you can make a completely unique business in your city. It can be a bakery where customers will find a huge range of fresh products. This will attract more and more customers. The bakery does not offer only bakery products, there is also a variety of pastries, cakes, cakes, gingerbread, cookies, and sometimes handmade sweets.

All products are of extra-class, they are oriented even to the most demanding consumers. The main product here is bread, which is in high demand, because it is a product of the highest quality. You can also think about opening your own bakery along with a bakery, even if it is small.

It is quite realistic to create a point of sale, offering the buyer products of a level with which he is not yet familiar. Ideally, you should organize your own workshop and several points of sale, where only your product will be.

Bread business: profitable or not?

Organizing such an enterprise, you will encounter several nuances. To equip the workshop, an area of ​​\u200b\u200babout 20-50 square meters will be required.

All the necessary equipment will cost about two million rubles. It will take a lot of time and money to develop our own technology and create an original assortment.

From a business point of view, it is inefficient to produce only five to eight types of products in such a workshop, because its opening requires quite large costs, which may not pay off. At first, you will have to somehow do without a technological workshop.

Pitfalls of business

The Russian habit of saving on everything, even when opening high-class establishments, can play a very cruel joke. You can give an example from life. The chic shop window is simply replete with mouth-watering pastries. And to the question “Do you bake yourself?” the seller begins to tell that the baking process takes place here, and semi-finished products come from Germany.

By European standards, the sale of such products is considered fast food for the poor. However, for modern Russia, this is already an achievement. For decades, bread cost a penny, and it was bought for nothing for livestock. It is worth noting that this product will always be bought, you just have to choose the right place.

Now, when the buyer meets beautiful pastries on the shelves of the supermarket, even if they were frozen, he is gradually getting used to innovations. Every day, such a person looks askance at new products, but prefers to buy what is already familiar to him, only allowing himself some liberties for the holiday. And you will face these prejudices if you decide to open a mini-bakery with a bakery.

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